Welcome
MOSADO is a revolutionary branding company that blends excellence in brand strategy and brand expression in the development of brands.
Our unique concept of Strategic:Creativity is created by merging marketing professionals with creative directors. We deliver unique value to our clients offering integrated corporate and product brand strategy, identity, naming, packaging and corporate communications services. Our process incorporates an encompassing marketing consulting approach with the best of intelligent design and creativity. Our integrated service will help to differentiate and evolve your business in order to keep up with market trends.
Why the bee? MOSADO’s synchronized talent, as bees, work strategically on every project as our primary purpose in nature. We focus on our targets which are clearly defined therefore our results are precise so that we can fulfill the needs of our queen bee, our client. We bring our beehive to your company becoming one entity and our straight lines of communication allows you to feel that our team is your, in-house, creative workshop.
MOSADO: Strategy & Creativity to Create an Experience
Create value and influence the market are two of the goals behind any brand that wants to excel and make a difference in the market. To achieve this, it is vital to a thorough study of the customer and achieve choose wisely and mix a number of attributes, some others not so tangible, that symbolize the brand we want to stand out from all others.
To create an experience that encourages consumers to buy or choose one product over another, we need a strategic union of elements, which took into account the association of feelings, beliefs and knowledge that the consumer has about a company, entity or product. In simpler words, is what we commonly call brand.
In short, the brand is the sum of all the distinctive qualities from a brand, personal commitment and demand thus making a brand more valuable. Therefore, the key to success in launching a product or service, whether it is new or which one has in mind to differentiate it from other repositioning in the market, is to establish a strong brand and well defined. In other words, we are talking about giving value-beyond-visual elements to establish their branding. Which means, to achieve the image you want to merge project the company’s business strategy of it.
Currently, Puerto Rico, there are few companies that are dedicated exclusively to developing strategic and creative branding. One is MOSADO, established since 2003 and whose president is the creative art director RAY ROSADO, is dedicated entirely to achieve effectively the development of brand identity through the design of stunning graphics and create an experience recognizable value that has enabled its clients to achieve successfully differentiate from competitors.